Television: Inform, Form and deforms

By Alexis Nunez Oliva
Executive Producer of Television

The last comment "The hypocrisy of demanding a television," I brought a flood of e-mail messages and letters, demonstrating not only the perennial interest in television, but it's controversial topic.

While someone named Katy tells me that "television is entertaining, but comes to see her expensive" (referring to the strain that can cause), Adriana, graphic designer, calls "personal and professional ethics" to those who produce programs, and Rosa, announcer, says that it can bring, "as well as information and entertainment, a bit of culture and education."

While the television commercial, created to entertain, has no obligation to educate or to be a center of learning, it has a duty not to warp, and it is here where the use of ethics in creativity, not to mention that Parents should be implemented as translators for their children in front of the television reality show where it on the news or through social characters that usually appear in soap operas and series (the murderer, the envious, the traitor).

Questioning the hypocrisy of demanding to television because I intend to insist on those teachers and family members to the restless child, they take as a remedy, with ignorance, turn on the television to evade its responsibility to "entertain", and then collide with a regular programming that criticize the discovery of the damage that could result in the formation of the individual.

Mauritius Alatorre, Director of Production of a television company, clarifies that lacked say that I am referring to the broadcast television (which is free and we view with a simple antenna), and rightly so, because the pay-TV (cable or satellite) has a marvelous diversity where we can learn from and how was the formation of the earth, to the efforts of caring for his flock lions, usually done with a great sense of entertainment, learning by impersonating a way of narrating stories compatible with television. Channels are known as "niche" that go directly to the public interested in certain topics.

A television commercial (open signal) can ask whatever is happening to us, but you can not meet everything we want. Stroke among its objectives to teach not to lie or to commit crimes, it is a valid aspiration and every day I see more social commitment in almost all the programming world, in its writers and producers.

The same television criticized in recent weeks has been instrumental in mobilizing countries and continents to recent natural disasters in the Caribbean and other land, and he succeeds precisely because its power of conviction, on hearing of its success, because people who watch their programming understand we must move towards solidarity. These are the moments in which commercial television can "train" exhibit positive attitudes and consciousness.

Today we applaud that, thanks to television (and other) many leaders and bureaucrats to be more careful in their actions, because the transparency of crystal television screens typically reach their offices, their pockets and bank accounts, when in the informational space discovers and reports of corruption and denouncing the power of the image. That's one way to inform forming against deformation.

Someone anonymously wrote to me saying that "the media are a direct influence on how people perceive things, change ways of thinking, creating fashions ..., but this also happens with the classes of teachers in schools The talks between friends and family, and with millions of photographs and articles on the Internet are just a click to occur if you do not watch and care for the "contents" to a simple reunion weekend.

Television, to have an identity and an own sound, with moving images that live in the home, produces a "credible" special assimilated by the viewer. That's communicative power, we must assume our responsibility in the upbringing of children, thus avoiding any recurrence, as adults, manageable beings and imprecise, as could happen with any other experience in their lives that deformed his character, and not only because of television.

Parents must take responsibility perennial selection: what programs in which channels to see what times and how much should be allowed daily, according to the ages and habits of every school child care is just like opening a porn magazine in home or bring children to a bar for adults.

The television never be in the strict sense of the education of women and men. It's always more to limit warp if their content is not discussed in families or is not limited to those who still, because of their age, are unable to analyze and choose with maturity.

As I said Maru, in another e-mail I received, a Mexican who lives in Italy, "the challenge of television is rediscovered, win back the hearts of viewers and through this, trace", to which only add: a footprint that always allows us to continue to enjoy television, without ever losing its sense of entertainment, even at the risk of distortion, as with the tasty foods you eat ... even though we know that we fatten.

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